
The daily form.

A personal signature.
A rose-led perfume in an intimate oil format. An expression of scent chosen by instinct, worn as part of your own identity.
Preview your selection. Orders open at launch.
Oil perfume. A personal signature. One of twelve expressions in the first RUH & ROUĂ collection.
The final scent composition, ingredients and wear directions will be shared at launch. Concentration and wear duration are not yet specified.
The collection is in development. This is a first look at the product direction and planned retail pricing. Availability, final prices, tax treatment and delivery options will be confirmed before orders open.
Scent is a form of self-expression. Something you choose for yourself, and something others may come to associate with you.
Rose Perfume Oil gives that idea a compact form. Our 10 ml scent expression centres the rose within the world of RUH & ROUĂ: personal, expressive and open to every gender.
RUH & ROUĂ Collection 001
Our story begins with the Damask rose and our founder’s roots in Sultanpur, Pakistan. Romania gives the house its artistic point of view.
One flower, carried into a new creative world.
Discover the house